2012 Speakers

Keynote Speakers

Chris Garrett

Opening Keynote: Blogging from Zero to Full-Time Business

Chris Garrett is an online marketing consultant, coach, teacher and all-round web geek. He helps bloggers, consultants, freelancers, authors, coaches and speakers to grow their business by attracting and serving engaged audiences of people who know, like and trust them. He is the co-author of ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income. See his site, ChrisG.com, and follow him on Twitter, @chrisgarrett.

Rene Syler

Closing Keynote: Harnessing Your Superpower

After two decades as a television news anchor, including four years on CBS’ The Early Show, Rene decided it was time for a change. Tired of reading from a teleprompter, René was determined to find her own voice and inspire women like herself – juggling busy lives, raising children and trying to live up to impossible parenting ideals. The result is René’s missive on modern motherhood, Good Enough Mother: The Perfectly Imperfect Book of Parenting and its subsequent website, Goodenoughmother.com.

René believes passionately in finding your voice and living by your own standards. As the daughter of two breast cancer survivors, René underwent a highly-publicized, preventive mastectomy in 2007. She now works tirelessly to promote early detection and travels the country speaking to groups of women (and men) about health issues, modern parenting and the importance of putting yourself first.

René writes for several websites, including TLC’s Parentables, Evenflo, Everyday Health and has her own column in The Birmingham News. She also makes regular guest appearances on TV shows, including CNN, BET, The Joy Behar Show, The Doctors and The Nate Berkus Show, is an in-demand speaker, continues to build the Good Enough Mother brand and is a proud wife to Buff Parham and parent to Casey and Cole.

Cecily Kellogg

Keynote Panel (Moderator): We Still Blog

Cecily is best known for her popular blog Uppercase Woman, her raw tone and humor on Twitter as @CecilyK, and her posts about social media and moms on MomCrunch for Babble. Cecily lives in the Philadelphia area, is happily married, is mom to a fierce and amazing daughter, and has occasionally been called a bad ass. Cecily also currently works with AboutOne doing Social Media Strategy. Cecily was named by Babble as one of the Top 100 Mom Bloggers in 2011 (and Top 50 Twitter Moms in 2010).


Tanis Miller

Keynote Panel: We Still Blog

Tanis Miller is the award-winning author of the blog Attack of the Redneck Mommy, a humorous and insightful look at the joys of domestication in an undomesticated setting. Tanis’s work has been featured on CNN, CBC, CBC News Network and in a variety of North American newspapers and magazines. Attack of the Redneck Mommy has won three Bloggie awards as the Best Canadian Blog (2008, 2010, 2011) and is listed as one of the top 20 blogs in Facebook’s Network Blogs. Tanis also writes for Babble and is a contributing video blogger for Deca TV’s popular website, Momversation. In her spare time, Tanis is on the board of directors for Violence Unsilenced, is a public speaker as well as a fierce advocate for special needs children. Tanis lives in rural Canada with her family, is a proficient toilet bowl cleaner, cookie eater and laundry avoider.

Katherine Stone

Keynote Panel: We Still Blog

Katherine Stone is a nationally-recognized advocate and author of Postpartum Progress, the most widely-read blog in the US on postpartum depression and other mental illnesses related to pregnancy and childbirth. Postpartum Progress has been listed among Psych Central’s “Top 10 Depression Blogs” in 2007, 2008 and 2010, and was selected as Fit Pregnancy’s Best Advice Blog. Katherine was named a WebMD Health Hero in 2008, won the Bloganthropy Award in 2010 and received a Mental Health America Media Award in 2011 for her PPD advocacy. She is the president of Postpartum Progress Inc., a nonprofit aimed at vastly improving the support and services for women with PPD. She is also a weekly columnist at AOL’s ParentDish, and, most importantly, mom of 2.

Caitlin Madden

Keynote Panel: Blogger Town Hall Meeting

Caitlin Madden is a mama to one, drummer and retired roller Girl (Violet Dagger #7 – HCRG!).  As the Social Media lady for Mabel’s Labels, she has worked to build the company’s online presence using social tools and blogger outreach for the past 5 years. Knowing that social media would be a hot ticket, the company hired Caitlin before they had a full-time web developer. Considering Mabel’s Labels is an online business, it was a bold move that has faired them well.  The company has since been named to Inc.com’s list of 20 Awesome Facebook Fan Pages and Hubspot’s The 15 Best Facebook Pages You’ve Ever Seen.  Caitlin’s work as also been profiled in the Globe and Mail, The Financial Post and Marketing Magazine. When she’s not on the keyboard, you can find Caitlin cottage hopping around Ontario, teaching her son about the outdoors and reading books (real paper books!) about far-away lands.

Sarah Pinnix

Keynote Panel: Blogger Town Hall Meeting

Sarah Pinnix is a blogger, vlogger, new media marketing coach, and mom of three. She plots her world domination schemes from a small town in the NC Mountains. Sarah began blogging in 2007 with her family life and faith blog, Real Life. She founded High Country Mom Squad, an online magazine for Northwest NC Moms. After being stopped in various public places for impromptu social media brainstorming, Sarah created a local New Media Marketing Workshop teaching business people how to change their marketing paradigm using social media tools. And now, she works as Social Media Marketing Specialist for an international NGO.

Nancy Dussalt Smith

Keynote Panel: Blogger Town Hall Meeting

Nancy Dussault Smith is the Vice President of Marketing Communications for iRobot Corporation. In 2002, she spearheaded the launch of the now ubiquitous Roomba. Ms. Smith oversees all of the public relations, social media, internal communications, creative and branding efforts for iRobot globally. She also leads the charge for iRobot’s SPARK program; which promotes innovation by getting kids, parents, and teachers excited about learning through robots.

Ms. Smith advises companies on their marketing strategies, making smarter business decisions, and “drinking from the fire hose.” Ms. Smith is the recipient of the 2010 Stevie for Women in Business: Best Executive, and has led her teams to numerous other awards, including the Public Relations Society of America Big Apple award, Bulldog Award for Excellence in Media Relations and Publicity, MarComm Creative Award and Summit Creative Award. She was a National Merit Scholar, and holds a cum laude BS/BA in Marketing and Advertising from Merrimack College.



Amy Lupold Bair

Session: Time Management (Hands-On Track)
Session: Using Your Writing for Good – an Intensive Workshop to Help You Write More Effectively About all the Things You Care About 

Amy Lupold Bair, the founder of Resourceful Mommy Media, burst onto the social media scene in 2008 inventing the Twitter Party marketing concept. In February of 2009 Amy developed the Global Influence Network, which has grown to include over 1,500 bloggers. Amy blogs at ResourcefulMommy.com and tweets at @ResourcefulMom.

David Binkowski

Session: Don’t Rank Me – Getting Beyond Scores and Numbers (Business Track)

David Binkowski is an award-winning marketing professional and partner at Large Media. A trusted leader to Fortune 500 brands, David advises clients how to best use digital, mobile and social technology to drive their business and reputation. His client experience includes P&G, Schick, Clearasil, Eli Lilly, Intuit and GM.

Dagmar Bleasdale

Session: Green and Eco Bloggers (Tribes Track)

Dagmar Bleasdale is a mom, blogger, columnist, editor, entrepreneur, and social media consultant. She is the founder of Dagmar’s momsense (DagmarBleasdale.com) and makes sense of motherhood, attachment parenting, green and frugal living, DIY crafts, home decorating, and her love for Twitter (20,000 followers). A natural birth, breastfeeding, and attachment parenting advocate, she wants to empower women to believe in their own bodies and instincts. Dagmar is a passionate environmental activist and teaches people about making sustainable, non-toxic, organic living affordable. Known for her green/healthy living advocacy work, she was voted one of the Top Eco-Friendly Mom Bloggers, Top Vegetarian Moms, and Top Green Blogs of 2012. Her latest passion are her “My Dream Home” posts about home decorating and organizing. She blogs about DIY interior design on a dime and was recently voted one of the Top Home Design Moms.

Laura Bleill

Session: Blogging Ethics – Copyright, Disclosures and Privacy (Content Track)

Mom, entrepreneur and community volunteer, Laura Weisskopf Bleill co-founded chambanamoms.com with Amy Hatch in November 2009. Chambanamoms.com has grown dramatically into the top online resource for parents in East Central Illinois, with a healthy clientele of local advertisers. A former daily newspaper reporter, Bleill is a graduate of Northwestern’s Medill School of Journalism who originally moved to Champaign-Urbana to start her journalism career as a sportswriter. Her work has appeared in publications across the country, including the St. Louis Post-Dispatch, the Fort Worth Star-Telegram, and the Associated Press. Currently, Bleill is the marketing coordinator at the University of Illinois Research Park. She is an active volunteer with the local YMCA as well as her synagogue. Bleill and her husband, Tony, live in Champaign with their three daughters, Nessa, Sarah, and Neena; and Maddie, the killer cockapoo.

Jennifer Bullock

Session: Hyperlocal Bloggers (Tribes Track)

Jennifer Bullock – silly mom to two beautiful daughters by day, founder of mommybknowsbest.com and thecharlottemoms.com by night. When she’s not playing dressing up, she’s traveling with her girls and roller coaster blogging hubby. Jenn also enjoys relaxing at the spa or a fun night out with friends. Jenn’s degree in Communications drives her love for the writing, PR, and Advertising side of blogging. Jenn has also been a “go-to” resource for blogging and parenting expertise on several local media outlets including FOX News, WCNC, and NPR to name a few. Jenn most enjoys building relationships and working with great companies. Her local blog staff consists of several writers/columnists who cover different aspects of local parenting and life, and she contributes a monthly editorial as well as to each section regularly. Jenn loves God, her family, Dunkin Donuts coffee and Diet Coke but doesn’t love being called Jenny.

Charlie Capen

Session: Content That Goes Viral (Content Track)

Charlie is a co-founder of and contributor to “How To Be A Dad,” an entertainment site for dads, moms, soon-to-be parents and those with no plans of procreating, whatsoever. The site is a not so much a “how-to”, but a “how-not-to” blog centered around two sleep-deprived friends with nothing left to lose but their sanity as they learn to be dads and try to look smart doing so. They’re not experts, but that isn’t gonna stop them from pretending.

Christie Glascoe Crowder

Session: Vlogging for Bloggers – Going from Keyboard to Camcorder (Content Track)

Christie is a published author, online journalist, social media junkie, tech-geek, and multi-tasking mom. Through writing, speaking, and consulting, she helps others discover their true passions and entrepreneurial spirit. The success of her coaching, blogs, online shows, her passion for social media, and relentless creativity has caught the eye of big brands, small businesses, and solo-preneurs. She helps them tell their story through social media.

Melissa Culbertson

Session: Blog Design (Intensives Track)

Melissa Culbertson is a mom, marketing communications consultant and blogger. She’s also the proud author of the DIY Blog Critique and creator of Content Brew, an online blogging course about content planning and endless idea creation. She runs two blogs: Momcomm, where she offers tips on blogging and social media, and Adventuroo, her personal blog about capturing the everyday. With over a decade of marketing experience in writing and design, she also works with clients to give their online presence some ka-pow punch. When she’s not online, she’s running around trying to catch a snuggle with her two boys, ages 5 and 2.

Tonja Deegan

Session: Creating a Killer About Page (Hands-On)

Tonja Deegan is the digital marketing manager for the University of Michigan Alumni Association. Previously, she was the digital and social media director for Airfoil Public Relations, where she managed digital and social media strategies for clients. While there, she managed the Airfoil blog and the SEO strategy for the agency. Previously, Tonja was the blog/Web project manager at Hass MS&L, where she managed General Motors’ FastLane blog and podcasts, which have won several innovation awards in the public relations industry. Tonja’s editorial experience includes writing the Michigan Energy Report email newsletter for WWJ, Detroit’s AM news radio station; freelance business reporting at The Detroit News; and serving as an editor and Web manager at Crain’s Detroit Business. She earned her bachelor of science degree in journalism and history from Eastern Michigan University. She also in an adjunct professor at EMU, teaching social media in the journalism department.

Caitlin DiMare-Oliver

Session: Blog Coding (Intensives Track)

Caitlin is a web developer at Headway Themes – a premium WordPress theme company – where she writes documentation, tests for bugs, develops child themes & custom plugins and provides forum and ticket support,. With two daughters at home and a penchant for technology and gadgets, “Mommy Geek” seems a fitting title – which is why she is known online as MommyGeek or Rent a Geek Mom (the name of her web development business). Caitlin also works as the primary web developer at Launch Digital Marketing, developing WordPress websites.

Angel Djambazov

Session: Blog Monetization (Intensives Track)

Angel Djambazov started his career in the field of journalism, working as an editor on several newspapers and was the founding Editor-in-Chief of Wyoming Homes and Living Magazine. Later his career path led to online marketing where while working at OnlineShoes he earned the Affiliate Manager of the Year (2006) award at Affiliate Summit In 2007 Angel started Custom Tailored Marketing and became the OPM for Jones Soda for which he won his second Affiliate Manger of the Year (2009) award. In 2010 he won his third industry award for Affiliate Marketing Advocate of the Year. Recently Angel was voted among the Top 25 Performance Marketing Influencers according to an ImpactRadius survey. Currently Angel serves as OPM for KEEN Footwear and MedicalRecords.com. His former clients include: Dell, Real Networks, Jones Soda, Intelius, The Safecig, Vitamin Angels, and Bag Borrow or Steal. Angel is the Editor-in-Chief and Co-Publisher for ReveNews.com and ReveNews.org.

Kristen Doyle

Session: Blog Photography and Social Photosharing

Kristen Doyle is a freelance writer, food and lifestyle photographer and the author behind the award winning blog, Dine & Dish. Nestled in Kansas City with 4 kids and her husband, Kristen’s writing career has spanned writing for both traditional media outlets such as newspapers and magazines as well as online resources including blogs and websites. Specializing in social media, culinary and women’s interest writing, and food photography,  Kristen’s ultimate goal is to bring families back to the table at dinner with recipes that both tempt the tastebuds and spark wonderful conversation.

Grace Duffy

Session: Pitch and Pitchback – Powerful Tactics for Landing Gigs

Grace Duffy began her career in online marketing when it was called “new media”. She has overseen award-wining campaigns and social media initiatives from both an agency and client perspective. She is a Principal and Co-founder of Splash Creative Media and blogs at FormerlyGracie.com. She is everywhere you tweet her name (@graceduffy).


Heather Durdil

Session: Blog Photography and Social Photosharing

Heather Durdil is a 30 something wife, mother and photographer living in Northern Ohio. Most days you will find her with her iPhone in hand taking photos of various things like her teenage girls or her dog (mostly her dog) She writes at Domestic Extraordinaire.


Angela England

Session: Blog Post Brainstorming (Hands-On Track)

Angela England is a Renaissance Woman with a mission to empower and educate others in a variety of ways. England is helping others through her growing knowledge of blogging, freelance writing, and social media as well as through her numerous articles and ebooks. Fouder of UntrainedHousewife.com, blogging about freelance writing and problogging at AngEngland.com, she is currently authoring the book Backyard Farming on an Acre (More or Less) which will be released in January 2013. A happily married mother of five, living in rural Oklahoma, Angela jokes that her life is powered by Dr. Pepper, which is usually close at hand.

Amy Fandrei

Session: Crafting a Book Proposal (Hands-On Track)

Amy Fandrei is an Acquisitions Editor for John Wiley & Sons, and the For Dummies series. She acquires print and electronic books on social media, blogging, and e-business. She manages author relationships, contracts, and writing schedules for more than 20 books each year, including Kelby Carr’s Pinterest For Dummies. Amy lives in Fishers, IN with her husband and almost 4-year-old son. She loves Zumba, baking with her son, and finding new craft projects on Pinterest and then roping her husband into using his power tools to help her with them.

Caleb Gardner

Session: Blog Ethics – Copyright, Disclosures and Privacy 

Caleb Gardner is a Digital Strategist at Edelman, focusing on strategic thinking and digital insights. An MBA with a background in non-profit and small business marketing, Caleb joined Edelman to provide clients such as ConAgra, Healthy Weight Commitment Foundation and Dairy Management, Inc. with insights into social business planning and influencer engagement. A regular contributor to EdelmanDigital.com and the Etsy Blog, he is also active on his personal site, TheExceptionalMan.com – which was recently featured as one of Babble’s Top 50 Dad Blogs of 2011.

Ellen Gerstein

Session: Crafting a Book Proposal (Hands-On Track)

Ellen Gerstein is Director of Marketing in the Professional/Trade division at John Wiley & Sons, the global publisher based in Hoboken, NJ. Her responsibilities include developing and overseeing marketing strategies for key categories and working with industry-leading brands like For Dummies. A passionate advocate and evangelist for social media, Ellen has been a speaker at BlogWorld Expo, BlogHer, Mom 2.0 Summit and the NYU Stern School of Business. Ellen is a graduate of University at Albany (NY) and lives in the NYC area. Online, she can be found blogging at Confessionsofanitgirl.com and on Twitter at @elleinthecity.

Alyssa Gregory

Session: Creating a Business Plan (Hands-On Track)

Alyssa Gregory is a small business collaborator, and founder of the Small Business Bonfire, a free online resource for entrepreneurs in all stages of business. For the past 13 years, Alyssa has consulted small business owners, written about small business topics, brought entrepreneurs together, and spoke to groups about starting, managing and growing small businesses. She is frequently quoted in national publications as a small business expert, and in 2011, she was named one of 100 small business influencers in North America by Small Business Trends and Smallbiztechnology.com. On a typical day, you can find Alyssa sharing business tips, advice and resources on the Small Business Bonfire Blog, in the Small Business Bonfire Community, on About.com, and on Twitter (@alyssagregory and @smallbizbonfire) and Facebook. For a full listing of her credentials, projects and work, please visit AlyssaGregory.com.

Holly Hamann

Session: Beyond Reviews and Giveaways – Bloggers Outreach with ROI for Everyone

Holly is co-founder of BlogFrog, provider of influencer marketing solutions for brands and bloggers. The company’s conversational platform partners bloggers and brands to generate authentic, peer-driven content on topics such food, fashion, parenting, fitness, and technology. She has helped launch six start-ups in the internet, multimedia, entertainment, video, and other high-tech industries. Holly is a contributing writer on technology and marketing to various publications, an American Marketing Association “Marketer of the Year” recipient, and a blogger for The Huffington Post. She is on the Board of Advisors for the Deming Center for Entrepreneurship and sits on the Deming Center Women’s Council helping foster entrepreneurial and tech interest in students (especially women). She is an entrepreneur, mom of teenagers, and triathlete and blogs at www.loveandmath.com.

Phil Hollows

Session: Building Your RSS and Email Subscribers (Content Track)

Phil Hollows is the Founder and CEO of FeedBlitz, the email and social media marketing automation service and premium FeedBurner alternative. Phil is also the author of “List Building for Bloggers” (at ListBuildingForBloggers.com), Building on his high technology experience, consulting and marketing leadership since graduating from Oxford University in 1987 (The Queen’s College), Hollows started what became FeedBlitz in 2005, raising private equity investment in early 2006. Phil writes the FeedBlitz News blog, reaching over 30,000 email and RSS subscribers on the topics of email, social media and online marketing, and speaks at leading blogging and internet marketing conferences. Follow Phil Hollows on Twitter as @phollows, or subscribe to his list.

Adam Keats

Session: Beyond Reviews and Giveaways – Blogger Outreach with ROI for Everyone

As senior vice president at Weber Shandwick, Adam provides strategic oversight and leads award-winning programs that help clients achieve their public relations and marketing goals using the interactive, emerging and social media technology. Adam’s 13-plus years of experience in the digital space spans all of the firm’s key practice areas, including consumer marketing, pharmaceutical healthcare, personal technology and business-to-business. Adam is an accomplished public speaker and has led global seminars on digital communications for companies including Microsoft and speaks on the power of digital and social communications at events including BlogWorld, Salesforce.com’s Annual CloudForce Conference, Radian6 User Conference.

Adam’s current clients include The National Milk Mustache “got milk?” Campaign, Kraft Foods Inc, Motorola and Hanes Brands, Inc. For “got milk?”, Adam provides strategic oversight for the industry’s award-winning online presence at www.bodybymilk.com and www.whymilk.com. He manages the team that oversees the site development and social media presence on Facebook, MySpace, Twitter and YouTube.  For Kraft Foods Inc., Adam leads the Oscar Mayer social media team, which is responsible for maintaining a cohesive brand presence throughout leading social media circles including Facebook, Twitter, Flickr and a blog for the Wienermobile vehicle drivers.

Danielle Liss

Session: Contract Law for Bloggers (Business Track)

Danielle Liss is the Chief Marketing Officer of FitFluential. She is a lawyer and speaks regularly on contract law for bloggers. Danielle’s personal blog is Kitten a Go-Go.


Brian Littleton

Session: Earning with Affiliates (Business Track)

Brian Littleton is the President/CEO of ShareASale, a longtime leader in Performance Marketing. For 10 years, ShareASale has been helping bloggers and webmasters monetize their content through the over 3,500 retail partners on the ShareASale Platform.

Ron Mattocks

Session: Dad Bloggers (Tribes Track)

Ron Mattocks is a father of five and author of the book, Sugar Milk: What One Dad Drinks When He Can’t Afford Vodka. His writing has appeared in numerous publications, to include Babble, The Huffington Post, Aiming Low and others as well as on his blog, Clark Kent’s Lunchbox. Ron also works as the Online Marketing and Social Media Manager at Lynton Web. He lives in Indiana with his wife Ashley where he leads the secret life of a history nerd and comic book geek.

Anissa Mayhew

Session: Humor Bloggers (Tribes Track)

Anissa Mayhew, 37, was a wild game hunter, when she got bored she became an international spy. Then to top it all she became the mom of three, a wife and started story-telling. Things got really exciting when Anissa had two strokes, went into a coma and ended up in a wheelchair, .writing one-handed She’s been blogging about her fight to recover, her love of coffee, and shares her reasons to keep laughing. Anissa grants tidbits of her fantastic wisdom at @AnissaMayhew and on Facebook, like how many times you can lick Ryan Reynolds on your TV before you get electrocuted.

Kevin Metzger

Session: Dad Bloggers (Tribes Track)

Kevin Metzger is the 2009 Father of the year. He is also a blogger, Business Analyst and project manager. Kevin loves helping businesses do business better by helping them build projects that leverage technology. Kevin built the DADvocate Project, a 500+ dad survey series of interviews, auto responder and book.

Julie Meyers Pron

Session: Fashion and Beauty Bloggers (Tribes)

Parent, educator, volunteer and PR professional, Julie Meyers Pron combines her knowledge and backgrounds to share tips to make life easier for parents on her blog, Just Precious. A principle member of Splash Creative Media, Julie collaborates with her partners on various campaigns using her Public Relations background.

Melanie Nelson

Session: Making the Most of Your Facebook Fan Page (Intensives Track)

Melanie Nelson is a professional blogger and social media consultant who has been working with business websites since 1995 (it’s true — she remembers Mosaic and Netscape). She recently published Facebook All-In-One for Dummies. Melanie owns BloggingBasics101.com and SocialMediaBasics101.NET where she shares information about using Facebook to build your business, building community, improving SEO, and much more. Hubspot included Blogging Basics 101 in its list of “10 Amazing Blogs About Blogging to Start Reading NOW”. Melanie’s presentations and workshops have inspired attendees at conferences such as BlogWorld & New Media Expo, Type-A Parent, BlogHer, and Blissdom. In addition to writing about current trends in social media, Melanie is a freelance editor with Wiley Publishing.

Laura Packer

Session: The Blogger as Storyteller

Laura has told and taught storytelling worldwide. Appearances include: Exchange Place Stage at National Storytelling Festival; Boston First Night; international conferences and more. Laura helps organizations and individuals foster better communication/vision through storytelling and coaching. She believes everyone can tell a good story.

Emily Paster

Session: Blogging Ethics – Copyright, Disclosure and Privacy

Emily Paster is a magna cum laude graduate of the University of Michigan School of Law where she served as Note Editor on the Michigan Law Review. Following two federal clerkships, Emily practiced appellate law with the City of Chicago Law Department for five years. Currently, Emily teaches legal writing at Loyola University of Chicago School of Law. In addition to her legal career, Emily writes about her passion for food and the challenges of parenting on her blog, West of the Loop. She also contributes regularly to Chicago Parent magazine. A Washington DC native, Emily lives outside of Chicago with her husband have two children ages 8 and 5.

Peter Pollock

Session: Blog Coding (Intensives Track)

Peter is a blogger, owner of a webhosting business, stay-at-home dad, speaker and geek. Peter has been in the website business for eight years and has fallen in love with WordPress (possibly a little TOO much). He’s English, but currently lives in California with his wife and three children.

Sommer Poquette

Session: Green / Eco Blogger (Tribes)

Sommer is a professional blogger and children’s book author.

She is a social media consultant for the Shaklee Corporation working on blogger relations and outreach.

Shannan Powell

Session Moderator: Pitch and Pitchback: Powerful Tactics for Landing Gigs (Business Track}

Shannan Powell is a community manager, blogger and work at home mom of three boys. Choosing not to return to retail management after the birth of her second child, she launched a career as a freelance content writer. She quickly discovered blogging and her fascination with social media grew like wildfire. Six years later, she is the community manager for RM Media and the Global Influence Network, as well as the sponsor liaison for the Type-A Parent Conference. You can read her sporadic and random ramblings on life at her blog, From Cribs to Car Keys.
Jessica Rosenberg

Session: Pitch and Pitchback Powerful Tactics for Landing Gigs (Business Track)

When Jessica isn’t working to find the best solution to her client’s social media needs she’s probably taking care of her two little girls, blogging, freelancing, looking for a great literary agent, writing another novel, training to be a life coach, running her local mother’s group, or getting to know the next fun thing in social media. Sometimes she sleeps, but not often.

Linda SellersLinda Sellers

Session:  About Page (Hands On Track)

Linda is a mom of three from Richmond, VA, baby boomer and recent empty nester. She discovered blogging and social media through building, promoting and eventually selling a successful e-commerce site. Linda concentrates her blog Linneyville on digital diy, travel, food and photography. Her love for shopping (bordering on addiction!) lead her to create an online photography community featuring artistic photos of brands, products and logos on Brandography on flickr. As a blogger Linda has engaged in partnerships with some of the top brands including Unilever, Bumble Bee Foods, Sabra and Invisalign. Linda works as a Digital Advocate at Create Digital, a social media marketing agency in Richmond, VA.

Aliza Sherman

Session: Landing a Speaking Gig (Hands-On Track)

Aliza is a Web Pioneer, an international keynote speaker, author of nine books, and a digital marketing strategist since 1992. She is known for helping to pioneer the Internet for women in the 90s through her company Cybergrrl, Inc. and her global networking group for women, Webgrrls International. Newsweek named her one of the “Top 50 People Who Matter Most on the Internet” in 1995. She is also known for her writings about women’s technology and business issues and her over 20 years of Internet marketing experience. Fast Company named her one of the “Most Powerful Women in Technology” in 2009. Her latest books are The Complete Idiot’s Guide to Crowdsourcing and Mom, Incorporated which she co-authored with Danielle Smith. Aliza lives in and works from rural Alaska and is grateful every day for the Internet. She also loves Karaoke, Zumba, and Pinterest.

Danielle Smith

Session: Landing a Speaking Gig (Hands-On Track)

Danielle Smith is a digital correspondent, host, storyteller, speaker, media trainer, vlogger and now author of the book, Mom, Incorporated: A Guide to Business + Baby.  In her ‘free time’, she juggles work as the founder and primary author of ExtraordinaryMommy.com and DanielleSmithMedia as well as hosting and producing Bliss TV, creating original video content for well known sites Babble and SheKnows and producing Vlogging Tips for people looking to jump on camera. She also travels around the country speaking on a wide variety of topics ranging from video and vlogging to blogger/brand relationships, starting a business from home and the juggle of motherhood and business ownership, as well as the use of social media and the benefits of cause marketing. She believes strongly in cause marketing and has worked as a Correspondent on the Red Carpet at the 2012 Academy of Country Music Awards on behalf of Con Agra Foods and Child Hunger Ends Here, at the 2012 Winter Olympics Games and the 2011 NFL ProBowl on behalf of P&G, and at the 2011 HomeRun Derby for State Farm.

Laurie Smithwick

Session: Blog Design (Intensives Track)

Laurie is a design-addicted co-founder of Kirtsy who blogs at UpsideUp. She and her husband Bob run LEAP, an award-winning, can-do graphic and web design studio in Charlotte. She has been designing birthday cards and tape covers, and collecting matchbooks, rusty metal things, and postcards, since she was 10 years old, and was thrilled when she learned that there was a career for that. When she’s not working, she can usually be found laughing with her redheads — the husband and the 9-yr-old twins.

Heather Solos

Session: Traffic Building Bootcamp (Intensives Track)

Heather Solos is the CEO & Co-Founder of SpinPicks, Inc and founded and operates Home-Ec101.com, a blog that provides “Skills for every day living.” Heather was a chef in her former life and is charming, a little snarky, and can answer household questions with the greatest of ease. Heather has grown Home-Ec 101 over five years with a loyal audience and consistent readership. She also works with Cooking with the Troops and considers herself lucky to be part of such an amazing mission.

Devi Thomas

Session: Using Your Writing for Good – an Intensive Workshop to Help You Write More Effectively About all the Things You Care About 

Devi Thomas joined the UN Foundation in 2011 as Director of Shot@Life. She oversees the campaign and strategic communications, branding and marketing needs of the campaign. Prior to joining the Foundation, Devi worked as a senior consultant in cause branding strategies. She also held the position of Director of Cause Branding at Cone, Inc, a leading cause communications agency where she specialized in corporate cause marketing campaigns and public-private partnerships. For over seven years, Devi has led strategic marketing, corporate social responsibility and shared value philanthropic campaigns, including work for clients such as Pfizer, ITT Corporation, Wal-Mart, and Western Union. Devi holds a Bachelor of Journalism from Carleton University in Ottawa, Canada and a Masters of International Relations from Boston University. She is the proud daughter of Indian immigrants and is mother to 1 year-old Noah.

Brittany Van der Linden

Session: Blog Design (Intensives Track)

Brittany is a banker turned blogger and builder who spends her days with her family, her computer and her tools. She writes Mommy Words from her heart and uses her brain to make it pretty. She writes about blog design, crafting, building furniture and yes…a lot of parenting.

Emily Vanek

Session: Hyperlocal Bloggers (Tribes Track)

Emily Vanek, wife, mom and tortoise wrangler, owner of ColoradoMoms.com. She writes for 5MinutesforSpecialNeeds.com and TimetoPlayMag.com. In her spare time, she knits, shops, enjoys wine, reads, and is a whiz at getting beverages out of laptops. Her youngest has autism and she’s passionate about connecting with parents of special needs.

Tamara Walker

Session: Breaking into Podcast

Tamara Walker has been online since 2001 as her alter ego, “MomRN”, providing practical information and advice for raising a happy, healthy family. Tamara is the founder of MomRN.com and Host of the Ask MomRN Show. She is a speaker, radio and television personality, registered nurse, and child safety instructor. Tamara speaks to thousands of parents each week and interviews expert and celebrity guests on the Ask MomRN Show, which broadcasts live and is also archived online and as a podcast on iTunes. She is a frequent contributor for parenting and health websites and print publications. Tamara has been featured in two books on influential digital moms, Power Moms by Maria T. Bailey, and The Digital Mom Handbook by Audrey McClelland and Colleen Padilla, and has had two appearances on the Rachael Ray Show. Tamara lives in the Oklahoma City metro area with her husband and two children and enjoys meeting and connecting with interesting people online and in person. You can connect with her at MomRN.com and on social media.

Kelly Whalen

Session: Don’t Rank Me: Getting Past Scores and Numbers (Business Track)

Kelly Whalen is the author of The Centsible Life, a blog designed to help you live the life of your dreams on a budget. She started her blog 4 years ago, and has since become both a well-known mom blogger and a respected voice in the personal finance realm. Kelly and her blog have been featured on television including the Today Show. as well as magazines, radio, and print in both national and local markets. Kelly is co-founder and principal at Splash Creative Media, a collaborative digital agency developing effective campaigns spinning from our team members’ independent social media, marketing, and PR experience. Kelly is a mom to 4, and loves that she can stay at home with her kids, and still pursue her passions for writing, personal finance, and social media. You can often find her on twitter and Facebook talking money and motherhood.

Chrysula Winegar

Session: Using Your Writing for Good – an Intensive Workshop to Help You Write More Effectively About all the Things You Care About 

Chrysula is the community manager for the UN Foundation and ABC’s Million Moms Challenge, and she is the founder of When You Wake Up a Mother.


Lynette Young

Session: Taking Over the World with Google+ (Business Track)

Lynette Young, CEO of Purple Stripe Productions, has been helping others put their dreams into action as a social media coach, social technology specialist, and strategist for businesses since 1997.  Her love (besides her family) is Google+.  Ms. Young is the founder and curator of Women of Google+ with the goal of bringing together women of all backgrounds and abilities that wish to use social media to “take the worlds’ stage” for themselves and their businesses.  She is one of the the most popular personalities on Google+ with well over 1.1 million followers. Lynette is called Mom by two kids and the keeper of one husband – and all three are her reason for smiling every day. She imagines the day where she’s hit ‘success’ as when someone else does the laundry (and puts it away), a lifetime supply of Apple products, and a Disney Vacation Club membership.