Type-A Parent Conference, in its sixth year, is the world’s top conference for mom and dad bloggers. The conference has a well-established reputation for outstanding learning with actionable takeaways. It features power networking with the best and brightest parents who blog plus the major brands and firms who want to engage them. Type-A is where the power parents grow their business and connect.

Meet the Team

Kelby Carr

Founder and Organizer

Kelby Carr is the founder and CEO of Type-A Parent, a social network and multi-author magazine-style blog for digital moms and dads, and Type-A Parent Conference. She is the author of Mom Blog SEO and Pinterest for Dummies, due out in March 2012. She’s been geeking it out on computers since she was 10, social networking online since the 1980s, web publishing since the early 1990s, blogging since 2002 and tweeting since 2007. Contact me at kelby at typeaparent dot com.

melanie-nelsonMelanie Nelson

Conference Programming Director

Melanie Nelson is a social media trainer and consultant who has been helping businesses market online since 1995. She recently wrote Facebook All-In-One for Dummies. Melanie owns BloggingBasics101.com, a nationally recognized site that provides tips and instructions for beginning and intermediate bloggers. Her blog has been featured on Mashable, as well as Hubspot’s list of “10 Amazing Blogs About Blogging to Start Reading NOW.”  Her newest venture, Summit Integrated Media, offers online and in-house social media and blogging training.

Amanda Henson

Volunteer Coordinator

As Chief Executive Mommy at High Impact Mom, Amanda encounters all sorts of madness while she goes to bat for teachers as local PTSO secretary, corrals two busy daughters, manages a successful social media marketing company, attends college fulltime, and occasionally finds time for a date with her husband. Sometimes she even lives to blog about it; Amanda is a social media addict, a compulsive volunteer, and devoted mama…she might also a little bit crazy.

Shannan PowellShannan Powell

Sponsor Liaison

Shannan Powell is a community manager, blogger and work at home mom of three boys. Choosing not to return to retail management after the birth of her second child, she launched a career as a freelance content writer. She quickly discovered blogging and her fascination with social media grew like wildfire. Seven years later, she is the community and project manager for Resourceful Mommy Media and the Global Influence Network. You can read her sporadic and random ramblings on life at her blog, From Cribs to Car Keys.

Catherine WellsCatherine Wells


Catherine Wells is the Empress of Everything at Words and Numbers, Inc. Her accounting background spans more than a decade and includes hospitality, manufacturing, merchandising and service industries. Catherine held key managerial positions both in small business and corporate environments prior to forming Words and Numbers. A creative and talented writer with an understanding of social media, her content delivers results online and in print. In addition to running Words and Numbers, she’s a veteran personal blogger, an avid reader, a plant lover and a new mama. She lives with her son in Asheville, North Carolina.

Jenn HeadshotJenn Hethcoat

Director of Photography

Writer, photographer, daydreamer, procrastinator and mom extraordinaire Jenn Hethcoat has been blogging for five years and clicking the shutter on her camera for the past three. After being blessed with many opportunities to shoot professionally for portraiture, web and print, Jenn launched her own photography business this spring. Obsessed with nothing and everything at the same time when she writes, she chooses to focus her lens on life as it happens in the world around her. You can read her writing at SuperJenn.com and view her photography on Flickr: JennHethcoatPhotography.

If you have any questions, please contact us.