Getting the Most out of SEO Tools in WordPress

Cheryl McColgan of Heal Nourish Grow joins us on Day 2 of the Plaid St Annual Conference as a presenter in our Beginner SEO Academy.

This session focuses on learning the basics of SEO and how it has changed over time. Learn how to write for great search results, use SEO tools in WordPress and how to do basic keyword research.

An Interview with Cheryl

Question 1: What is your favorite part about presenting?

I enjoy sharing what I know, especially with beginners. Seeing the growth that comes out of that sharing is always a joy.

Question 2: What are you most looking forward to as a Plaid St presenter?

I’m really looking forward to interacting with a new community and learning as much as I can from other presenters and attendees. Growth is one of my core values as evidenced by my business name HealNourishGrow,  although the conference program is always a wonderful source of knowledge, a lot of growth happens outside of the structured sessions.

Question 3: Can you offer a tip to attendees to make the most out of their experience at a conference?

As evidenced by the answer to my previous question, I’m a big believer in the learning experiences that happen outside of the classroom. Putting yourself out there as much as possible to meet other attendees and speakers is a great way to experience growth outside of the session provided. After hours gatherings, conversations and meetings have always been a valuable part of my conference experience.

My specific tip is to go to as many events outside of the scheduled conference as possible and to meet as many other attendees and speakers as you can. You never know when new connections will be relevant to your growth now or in the future.

Register Now for the Conference

If you haven’t already gotten your ticket to the conference – do so now to be sure that you have a chance to meet and learn from Cheryl.

Click here to learn  more and register for the Plaid St Annual Conference.



Rachel is an experienced executive specializing in Internet Startups and Growth Mode Companies. Her career has been spent working hands-on with entrepreneurs to build and grow SaaS products and related services. She's a mom of two boys, married to her college sweetheart, and when not in front of her computer, can be found sweating it out on her yoga mat.

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